Faculty of Medicine, University Duisburg-Essen (PME)
Module Marketing and Sales, Dr. Umbach’s Course Documents
Presentation Charts
Presentation: Charts Marketing »
Presentation: Pharma Online Marketing »
Presentation: The Art of Giving Effective Presentations »
Presentation: Branding and Communication in Pharma Marketing »
Background Material (for potential download by the participants)
Checklist
Succeed with Know-How: Making Marketing Work For You (Flyer) »
Checklist
Action List of Launch Plan (16 Pages) »
English Book
Successfully Marketing Clinical Trial Results: Winning in the Healthcare Business »